A vast yard of idle yellow trucks under a gray sky, symbolizing a major carrier failure

Yellow Goes Silent: What Big Trucking Company Just Went Out of Business and Why It Reshapes U.S. Freight

Yellow’s sudden cessation of operations on July 31, 2025, marks a defining moment for the U.S. freight landscape. The collapse of a company with nearly a century of history and a peak annual revenue in the vicinity of $9.5 billion leaves significant capacity gaps, unsettled labor markets, and a watershed for policy and regulation. Reports from Pingan dated July 31, 2025 indicate that Yellow announced its collapse and immediate shutdown, affecting roughly 30,000 employees and sending shockwaves through shippers, construction projects, and fleet operators that depend on reliable highway freight. The official report linked to this development underscores the magnitude of the disruption and the urgency for rapid risk mitigation across the logistics ecosystem. The following three chapters connect the incident to its economic, regulatory, and societal implications, with concrete, actionable implications for Logistics & Freight Companies, Construction & Engineering Firms, Fleet Management Companies, and Food & Beverage Distributors. The narrative builds from a concise incident overview to a broader analysis of employment and industry disruption, and finally to geopolitical and regulatory considerations that shape future resilience and response. Across these sections, the central thread is clear: a single large carrier failure can reconfigure capacity, pricing, risk, and collaboration models for an entire sector, and it requires deliberate strategies to stabilize operations and safeguard continuity of service.

When a Century-Old Freight Giant Falls: Inside Yellow’s Sudden Exit and the Reckoning in U.S. Trucking

Overview of Yellow’s abrupt shutdown and its immediate operational impact
Yellow, a name that had come to symbolize the backbone of American freight for nearly a century, abruptly joined the ranks of once-might industrial icons that vanished from daily headlines only to reappear as cautionary tales in the business pages. The company’s collapse, announced in 2025, did not merely eliminate a brand or shutter a fleet. It magnified systemic fragilities that have long gnawed at the logistics ecosystem: aging capital structures, strained carrier-shipper relationships, and a profitability model stretched too thin by debt, disputes, and a shifting competitive landscape. What began as a restructuring maneuver in 2023 grew into something more consequential when the market finally confronted Yellow’s enduring debts and the fragility of a business built on vast, interdependent networks. The result was not only thousands of jobs lost but a reconfiguration of how shippers, brokers, and competing carriers think about capacity, reliability, and risk management in a sector that moves the country’s economy from port to warehouse to storefront with uncanny regularity.

To understand the reverberations, one must trace Yellow’s arc from its long ascent to its abrupt interruption. For much of its existence, Yellow stood as a symbol of scale and logistics sophistication. The company ran fleets that spanned the continental United States, orchestrating routes that many shippers depended on to keep production lines humming and inventories balanced. In economic terms, Yellow’s operations were a macroeconomic lever: when capacity tightened, freight costs rose; when demand softened, carriers scrambled to preserve cash flow. In that sense, Yellow’s size was both a shield and a responsibility. The scale allowed it to absorb shocks that would topple smaller operators, yet the same scale magnified the consequences when debt burdens outpaced cash generation. By the time the company formally sought Chapter 11 protection in 2023, the writing on the wall had already appeared in the form of an escalating dispute with a major logistics partner and a cascade of operational headaches that eroded confidence among lenders and customers alike.

The 2023 Chapter 11 filing marked a pivotal moment, not because it was unprecedented for the industry—many carriers have sought court protection to reorganize debt—but because Yellow’s case underscored how financial engineering and a volatile market can collide with a once-reliable service model. The company openly wrestled with a mountain of obligations tied to long-term contracts, pension and benefit commitments, and a fleet whose depreciation and maintenance costs were not merely line items but drivers of cash burn. The legal action it launched against IBT, a dispute framed as breach of contract and a challenge to enterprise value, laid bare deeper fractures within the supply chain. The suit did not simply seek remedy but also cast a spotlight on how intertwined carrier relationships can become over the life cycle of a business, turning disputes into deal-breakers when value is perceived to be slipping away. The court system, in turn, provided a governance overlay that allowed Yellow to continue operating under the watchful eye of a bankruptcy process designed to protect value while the company attempted to negotiate a viable path forward.

Yet, even within the court’s orderly framework, the company’s financial instability persisted. The bankruptcy documents, accessible through official case repositories, tell a tale of structural challenges—contracts, revenue streams, and capital commitments all pressing for resolution as the carrier sought to stabilize operations rather than merely wind down. The ongoing proceedings highlighted a critical tension in modern trucking: the balance between preserving service continuity and restructuring debt in a way that preserves some residual value for creditors and workers. The scale of Yellow’s network meant that even as some assets and routes were retained for turnaround purposes, the cost of maintaining a large, dispersed fleet in a volatile freight market remained a strategic liability. For stakeholders, the realization dawned that a company can be technically solvent enough to keep wheels turning while still being structurally unable to sustain long-term debt commitments without concessions from creditors, customers, and workers.

The narrative took a sharper turn when, in July 2025, news outlets reported a collapse that abruptly ended Yellow’s operational life as a carrier of last resort for many shippers. The announcement was not merely a business update; it was a disruption event with immediate human consequences: roughly 30,000 employees found themselves without work, and a workforce that had once provided resilience across the country suddenly faced uncertainty about benefits, severance, and the ability to find comparable employment in a highly regulated, capital-intensive sector. The lessons here extend beyond payroll numbers. They trace to the way a highly integrated logistics network is designed to function under conditions of stress. When a carrier of Yellow’s magnitude falters, the ripple effects touch not only the direct employees but also the countless suppliers, brokers, and small- to mid-sized shippers who rely on predictable capacity to meet production schedules, seasonal peaks, and the tight windows that define modern consumer demand.

From a strategic standpoint, Yellow’s demise invites a closer look at the debt structure that can tether a carrier to the edge of insolvency even when day-to-day operations appear to be manageable. The company had once commanded impressive revenue figures—an annual sales figure of billions that signified scale and bargaining power. But scale itself is not a shield against mispricing, misaligned incentives, or mismanaged capital. The court filings and public reports show a pattern: contracts that failed to translate into sustainable margin, aging equipment with maintenance burdens that outpaced depreciation policies, and a fleet strategy that could not be recalibrated quickly enough to respond to a freight market marked by volatility, tariff dynamics, and evolving regulatory requirements. In that environment, the distinction between a successful Chapter 11 reorganization and an orderly wind-down becomes increasingly thin. The legal disputes with partners and the evolving costs of meeting post-bankruptcy obligations created an environment where the enterprise value—already under pressure—could not be preserved without further concessions, restructurings, or perhaps, in a worst-case scenario, a dissolution that would leave those who rely on Yellow’s routes to fill in the gaps with alternative capacity.

The broader industry’s reaction to Yellow’s end has been instructive. For many observers, the episode is a case study in the fragility of long-standing carriers that operate at scale in a business that rewards efficiency, reliability, and constant adaptability. The reality is that the trucking sector has become a complex choreography of capacity allocation, cost curves, and policy oversight. Tariffs, fuel costs, and environmental regulations all influence the calculus of whether a carrier sustains profitability across cycles. When a company with Yellow’s footprint experiences distress, shippers must rapidly reassess contingency plans, broker networks must recalibrate risk pricing, and fleets that had expanded to meet peak demand must decide which aspects of their operations to keep or prune. The end of Yellow does not erase its historical contributions to the landscape; rather, it redefines the benchmark for resilience. It forces industry players to rethink how to build redundancy into networks, how to price capacity to reflect true risk, and how to ensure that the loss of a single large carrier does not translate into cascading discontinuities for critical supply chains. The chapter of Yellow’s story is not a static footnote but a hinge moment, inviting continued examination of how the sector evolves under the pressures of capital discipline, regulatory change, and the unyielding demand for reliable, efficient freight movement.

For readers seeking a more formal view of the bankruptcy process that Yellow navigated, the official case documents filed with the U.S. Bankruptcy Court provide a detailed map of the decisions and economic forces at play. These records illustrate the mechanics of Chapter 11 as a framework intended to preserve value while providing a structured pathway to debt adjustment. They also reflect how the court’s oversight can shape strategic outcomes, from asset disposition to debtor-in-possession financing arrangements. The underlying theme is that bankruptcy is not merely an ending but a process that reorganizes not only debts but relationships, contracts, and obligations across a broad ecosystem. In the context of Yellow, the proceedings captured a broad struggle between a once-dominant carrier’s desire to preserve a national footprint and the hard constraints of a balance sheet that demanded difficult choices about which parts of the network could be sustained and under what terms.

As the industry looks ahead, one practical takeaway is that capacity planning must become more resilient to the possibility of large, complex carriers exiting the market. This means diversifying risk across multiple carriers, investing in more robust forecasting tools, and engaging in transparent contingency planning with shippers and brokers. The shift also underscores the importance of maintaining flexibility in pricing structures, so that freight rates can reflect the true premium for secured capacity during peak periods or supply chain disruptions. In a sector built on predictable delivery windows, the challenge of maintaining reliability while managing financial headwinds is as pressing as ever. The Yellow episode thus serves as a reminder that financial health and operational discipline must travel together, especially when the network’s interdependencies are so tightly woven that a single withdrawal can create reverberations far beyond a single payroll ledger.

The chapter’s arc, from the 2023 Chapter 11 filing to the 2025 collapse news, also invites readers to reflect on the role of policy and macroeconomic conditions in shaping the fate of large trucking entities. Regulatory regimes that influence emissions, labor standards, and cross-border movement interact with market dynamics in ways that can either cushion or magnify shocks. The industry must remain vigilant about how policy choices affect long-term investment decisions, including fleet modernization, driver recruiting, and infrastructure acceleration. The Yellow case shows that while policy is not destiny, it is a significant backdrop to the strategic choices that carriers must make to survive in a highly capital-intensive business. The intertwined narratives of contract law, bankruptcy protection, and regulatory environment collectively illustrate how fragile the line can be between sustained longevity and abrupt obsolescence for a company that once looked unassailable.

Looking forward, this discussion naturally leads to a broader inquiry about how the trucking sector is adapting to a future where capacity and reliability are premium commodities. The industry increasingly recognizes that lessons from high-profile failures must inform how firms forecast demand, structure deals, and manage the human dimensions of large-scale layoffs. Yellow’s legacy—lessons about debt management, partner relations, and the hazards of relying on a single carrier for critical mass—will persist in the strategic conversations that shape how shippers, brokers, and competing carriers rebuild trust and reallocate risk. For those who study the history of freight and the anatomy of supply chains, Yellow’s rise and fall offer a powerful, cautionary narrative about the limits of a centurial footprint when it is not matched by a commensurate, adaptive financial plan.

To place this within a broader context, readers may wish to explore related perspectives on how industry actors anticipate and manage systemic risks in the trucking ecosystem. The discussion around the future of trucking under changing political and regulatory climates is one avenue that continues to inform decisions across the sector. For a deeper dive into how policy and economic conditions shape long-term strategic choices in trucking, see the linked discussion on the subject at future-of-trucking-under-trump-administration. This piece helps connect the historical narrative of Yellow to ongoing debates about how a shifting policy landscape could influence capacity, investment, and the competitive dynamics that define the industry today, tomorrow, and in the years to come.

External resources that provide a formal view of the bankruptcy process and the court record further illuminate the structural aspects of Yellow’s case. To access the official case documents and related filings, researchers and practitioners can consult the U.S. bankruptcy court records, which offer a comprehensive view of the procedural steps, motions, and disclosures that accompanied Yellow’s journey through Chapter 11. These records underscore the procedural realities of reorganizing a major carrier in an era of rapid market change and illustrate how the balance between debtor protections and creditor rights is negotiated in real time across a network that spans the country and touches countless industries that rely on dependable freight movement. For those seeking a direct portal to the case materials, the official U.S. Bankruptcy Court site provides the authoritative repository of documents and decisions that shaped Yellow’s path through insolvency proceedings.

  • Internal linking note: for a broader exploration of how the trucking industry is adapting to policy and economic shifts, see the discussion linked here: future-of-trucking-under-trump-administration.

  • External resource: official bankruptcy case documents and court filings can be accessed at https://www.bklyn.gov/.

When a Giant Falls: Yellow’s Collapse and the Reordering of U.S. Freight

Overview of Yellow’s abrupt shutdown and its immediate operational impact
On July 31, 2025, the freight world woke to the collapse of a company that had once run like a nationwide artery through the American economy. Yellow, a veteran in the trucking landscape, announced the abrupt cessation of operations as it slid into the final chapter of a long and troubled decline. The news carried the weight of a century of freight movements, a vast network that had underpinned regional economies and the supply chains of manufacturers and retailers alike. In the hours and days that followed, the industry absorbed the magnitude of the disruption: roughly 30,000 employees suddenly out of work, a mix of shop floor crews, clerical staff, and office professionals who formed the backbone of a company that had been a familiar part of many communities. Among them were tens of thousands of drivers, a number that helped define Yellow’s role in the U.S. transportation ecosystem. The shock was not just about a single employer failing; it was a signal that the logistics landscape could still be unsettled by sudden shifts, even after years of consolidation and technological advancement reshaping how freight moved across the country.

The Yellow story is not one note but a slow-motion synthesis of earlier crises, strategic missteps, and the stubborn economics of American trucking. In many ways, the 2025 collapse did not come from a single blunder so much as a sequence of accumulated tensions. The company had already endured a Chapter 11 filing in 2023, a moment that forced a reckoning with a legacy network built from four major brands that Yellow had hoped to fuse into a single, seamless national footprint. The plan—often referred to in industry circles as the long-utilized, but complex, “One Yellow” initiative—sought to erase brand silos and realize operating efficiencies across a sprawling map of terminals, drayage lanes, and regional hubs. The execution was beset by delays and rising costs, and the anticipated gains never fully materialized. Analysts would later point to a combination of over-leverage, aging infrastructure, and the logistics sector’s rapid changes as primary contributors to Yellow’s inability to sustain the kind of financial health needed to weather a market downturn, a tight labor environment, and the shifting expectations of customers who demanded reliability at scale.

What follows is not simply a recap of financial mechanics but a focus on the human and market consequences that emerge when a major trucking operator leaves the stage. The numbers are stark. When the operation halted, thousands of livelihoods faced immediate uncertainty, and communities that depended on Yellow’s regional hubs felt the ripple effects long before the last yellow truck rolled out of the yard. It was not just about jobs; it was about the capacity to move goods efficiently, the reliability of supply chains, and the longer arc of how freight flows adapt when a central node disappears from the network. The industry’s response—both in reaction to the collapse itself and in anticipation of the broader implications—reflected a business environment that remains highly sensitive to capacity, rate dynamics, and the balancing act between labor costs and service quality.

Historically, Yellow stood as a large, non-unionized carrier with a substantial footprint across the United States. Its four primary subsidiaries—operating under different banners and serving slightly different regional markets—built a diversified network that carried millions of shipments each year. When the company entered Chapter 11 in 2023, it did so as much a strategic reorganization as a reflection of financial distress. Executives and industry observers debated the wisdom of the integration effort that promised a single, unified network while contending with a decentralized system that had grown in place over decades. The failure to achieve the promised integration was frequently cited as a contributing factor to the eventual collapse. Yet the consequences of the 2025 shutdown extend beyond the company’s walls and balance sheet; they extend into the freight lanes that Yellow once dominated, the drivers who found themselves displaced, and the small businesses and municipalities that experienced a sudden change in their economic rhythms.

From this point of view, the 2025 event becomes a case study in the fragility and resilience of the U.S. trucking ecosystem. It highlights how a market that appears highly consolidated on the surface can still be exposed to shocks that emanate from a single, large player stepping out of service. The disruption altered the competitive calculus for the remaining carriers, many of whom had already faced rising costs tied to regulatory changes, labor negotiations, and shifting demand patterns. In the short term, those incumbent carriers absorbed Yellow’s spillover freight by re-routing lanes, reallocating capacity, and deploying equipment where the demand was most acute. In the longer term, the exit accelerated a wave of consolidation that industry analysts had anticipated for years. As capacity tightens and rates respond to the volume void left by Yellow, the market’s adjustment mechanisms—pricing discipline, service offerings, and network optimization—are put to a stern test.

One of the enduring questions in the wake of Yellow’s collapse concerns the broader economic implications for employment and regional economies. The immediate job losses, estimated at around 30,000, reverberated through communities that hosted Yellow’s hubs, terminals, and maintenance facilities. The geography of those losses mattered because the distribution of the workforce—from drivers to maintenance technicians, dispatchers, and clerical staff—was not uniform. Some regions, where Yellow had a dense presence, faced sharper local unemployment spikes in the short term, while others saw more muted effects due to diversified local economies or alternative employers stepping in quickly to capture displaced talent. Beyond the direct layoffs, thousands more workers in the supply chain—from freight brokers to repair shops, warehousing operators, and last-mile service providers—felt the indirect strain as customers sought alternative carriers and rerouted shipments to maintain service levels.

The effects on the Less-Than-Truckload (LTL) market deserve particular attention. Yellow, before its exit, was a significant player in the LTL space, a segment characterized by dense network coverage, frequent smaller shipments, and a reliance on a large, mixed workforce. When the operation paused, the immediate consequence was a reallocation of freight toward the remaining LTL carriers and other modes. The market’s reaction underscored the sensitivity of LTL pricing to capacity constraints. Industry observers projected that, in the near term, LTL rates would experience upward pressure as remaining carriers absorbed the overflow freight. The four core subsidiaries—each with its distinct regional strengths—had collectively helped sustain a broad national footprint. Absent those channels, shippers faced longer transit times and, in some cases, higher costs to secure reliable service across the expanded lanes they rely on.

The human and structural dynamics of Yellow’s former workforce also offer insights into broader labor relations within the freight industry. Yellow’s position as a large non-union carrier with a significant driver workforce placed it at a confluence of labor-management dynamics that many fleets navigate daily. The collapse exposed the fragilities in how tens of thousands of workers are integrated into a network that can be renegotiated or restructured quickly during a crisis. The broader industry’s response—an emphasis on stability, wage pressures, and career pathways for drivers and frontline personnel—reflects a renewed recognition that people, not just assets, anchor the reliability of freight movements. This is where the chapter on investing in people becomes central to the future of trucking. For fleets seeking sustainable competitive advantage, the emphasis shifts from short-term cost cutting to building capabilities that endure beyond the life cycle of any single operator. See one thoughtful perspective in investing in people as a core strategy for trucking success.

Investing in People: Key to Trucking’s Success

A broader industry conversation centers on labor stability and wage dynamics. Yellow’s collapse amplified concerns about wage pressures, particularly in the context of a market still adjusting to regulatory demands, driver shortages in other segments, and the lingering effects of a volatile macroeconomic environment. Labor relations in trucking have long been a crucible for policy discussions, with unions, non-union operators, and OEMs all weighing the trade-offs between wage growth, productivity, safety, and talent retention. In the wake of Yellow’s exit, industry participants and policymakers alike have explored how to balance these factors so that the market remains flexible enough to adapt to demand shifts while preserving the social and economic fabric of the communities dependent on trucking jobs. The 2023 Chapter 11 legacy looms large in these conversations, serving as a reminder that financial health and operational resilience must be pursued in tandem with responsible workforce practices and transparent governance.

From a market dynamics perspective, the immediate aftermath of Yellow’s collapse was a period of cautious recalibration. For months, industry executives and shippers monitored capacity levels and rate moves with heightened vigilance. The sector’s resilience, noted in subsequent industry analyses, stemmed from a combination of factors: the presence of deep-pocketed carriers already operating at scale, the ability of top-tier players to flex capacity through a mix of equipment types and intermodal options, and the demand elasticity that characterized the LTL market in particular. The industry’s capacity buffers, often described as a form of strategic resilience, proved crucial as the market absorbed the spillover freight without collapsing into disarray. Yet the rebound was uneven. Some regions benefited from new lanes and expanded service offerings, while others grappled with backlogs and longer lead times as customer expectations adjusted to the new normal. In this sense, Yellow’s absence did more than alter a single company’s trajectory; it accelerated a structural reexamination of network design, pricing models, and the balance between regional networks and national coverage.

Longer-term implications of Yellow’s 2025 shutdown are still unfolding. Analysts point to several interlocking themes. First, the exit has intensified consolidation across the LTL space, as larger players acquire or absorb the customer bases and lane-level capacity that Yellow formerly managed. This adds to a trend that had already been under way for years: the market moving toward fewer, more capable operators that can offer reliability at scale. Second, there is a renewed emphasis on governance, capital discipline, and strategic clarity. In the years following the 2023 bankruptcy filing, questions about balance sheets, integration timelines, and execution risk were central to investor and customer conversations. The 2025 collapse amplifies those concerns and pushes the industry to scrutinize the strategic logic behind large-scale network unifications and the cost-to-benefit calculus of multi-brand integrations.

Third, the labor story remains central. The industry’s experience with displaced workers during a major industry disruption has underscored the need for structured retraining programs, clearer career pathways for drivers and technicians, and more robust safety nets during transitions. A workforce strategy that foregrounds people as strategic assets—not just as labor inputs—appears increasingly essential for any operator seeking long-term viability in a market where capacity, technology, and regulatory requirements evolve rapidly. In this sense, the Yellow chapter serves as a cautionary tale about overreliance on a single operating model or a single channel to achieve scale. The smarter path seems to lie in a balanced approach that protects service quality while building a versatile, well-supported workforce capable of weathering shocks.

To place Yellow’s collapse within a broader frame, it is useful to consider the external resources that analyze these market shifts. In industry-focused discourse, observers highlight how spillover freight from a single major exit can reverberate through LTL lanes, alter pricing signals, and reshape competitive dynamics across carriers of all sizes. The ongoing conversation about how best to support resilience in freight networks—especially for regional and mid-market shippers—remains unsettled but increasingly practical. The 2023 bankruptcy and the 2025 shutdown together form a continuous arc that illuminates both the fragility and the adaptability of the U.S. freight system. As actors across the ecosystem respond to Yellow’s absence, the freight network is being reimagined with a renewed focus on governance, people, and network design that can better accommodate volatility without sacrificing reliability.

For industry readers seeking a concise, contemporary appraisal of how Yellow’s bankruptcy reshaped the LTL market and the broader freight landscape, external industry commentary provides a useful reference point. See the detailed analysis from Transport Topics, which tracks the market responses and capacity shifts in the wake of Yellow’s bankruptcy and explains how carriers adapted to the new balance of supply and demand in the LTL space: https://www.transporttopics.com/industry/yellow-bankruptcy-impacts-ltl-market/ .

The Yellow story—encompassing both the 2023 Chapter 11 and the 2025 shutdown—offers a stark reminder that the road to resilience in freight is not simply about adding capacity or cutting costs. It is about building durable networks, fostering a workforce with real growth trajectories, and managing the capital and governance risks that come with operating at national scale. As the industry moves forward, the question is not only who fills Yellow’s lanes, but how the entire ecosystem can structure itself to absorb shocks, maintain service quality, and sustain workers who depend on trucking for a livelihood. In that sense, Yellow’s rise and fall becomes a narrative about the evolution of modern logistics—one that asks how companies can balance ambition with prudent stewardship, and how policymakers, customers, and operators can co-create a freight system that remains robust even when a heavyweight player exits the stage.

Reordering a Fractured Network: Lessons from Yellow’s Collapse

Overview of Yellow’s abrupt shutdown and its immediate operational impact
Yellow Corporation’s collapse offered more than a headline; it exposed how tightly interwoven the US freight system has become and how quickly disruption can cascade through shippers, drivers, and communities. The bankruptcy did not merely remove a large carrier from the road; it altered rate expectations, capacity planning, and contingency strategies across the sector. Regulators, policymakers, and industry participants began rethinking resilience, redundancy, and the social responsibilities that underwrite essential services. The episode prompted a reexamination of how just in time logistics can be brittle in the face of liquidity stress, and it spurred moves toward diversified capacity, improved liquidity disclosure, and stronger safety nets for workers. In sum, the Yellow episode illustrates that efficiency and resilience must go hand in hand, with buffers, clear governance, and adaptable networks that can weather shocks without leaving stakeholders exposed.

Final thoughts

Yellow’s collapse is a cautionary case for the interconnected nature of freight networks, labor markets, and policy frameworks. The incident underscores the necessity for diversified capacity, proactive risk management, and transparent contingency planning across logistics, construction procurement, and fleet operations. For logistics and freight companies, the takeaway is clear: strengthen carrier diversification, invest in real-time visibility, and build backup capacity ahead of future shocks. For construction and engineering firms, contract risk and schedule resilience must be prioritized through multi-carrier sourcing and robust contingency plans. Fleet management entities should enhance routing intelligence, supplier risk scoring, and financial hedging to mitigate sudden capacity losses. On the regulatory and societal front, stakeholders should anticipate policy dialogue around bankruptcy resilience, trucking market concentration, and labor transition support. The Yellow episode thus becomes a strategic prompt to reimagine risk frameworks, supplier networks, and resilience playbooks across the freight ecosystem.